We all want to increase traffic to our website, with so many guides online it can be difficult to know exactly what will work. We’ve compiled a list of 7 ways that are guaranteed to bring you in more traffic.
1.) Overhauling & Upgrading Old Blog Posts
One of the best ways to get more website traffic is to update your old blog posts to new SEO-focused posts. This will include formatting links to be better for SEO, as well as making sure that your meta tags are being used efficiently with good key phrases. If you want an easy way to do all of this, and you have a WordPress site, download the plugin Yoast SEO. This plugin will start to optimize your site to be more SEO Compliant. Along with that, it will allow you to edit the meta tags on everyone of your blog posts, so that you will start to increase traffic to your website, organically, without paying 1 penny.
2.) Guest Post on Relevant Blogs
Look around, there are a bunch of different websites that are offering guest contributions. What this means, is that you can go onto their site, and have an article that you’ve written go on there. The best part of this, is that they will have a section about the author, which will give you a chance to have a link back to your website, and be able to get more traffic from their website. This also benefits you by creating a backlink, which will help increase your SEO even more!
3.) Optimize your Content for Mobile Devices
Nothing screams, don’t trust me or buy my products, more then a terrible looking website. If i’m looking at your site on my phone, and I have to do that awkward scrolling from left to right to read a paragraph, you better believe that i’m clicking away and checking out the next competitor. In 2019, over 50% of website traffic comes from mobile devices, don’t get left in the past, hire a website designer to covert your page to a mobile-friendly design. Doing this will start to bring in more traffic to your website.
4.) Utilize LSI Keywords in your Content
Everywhere that you type content on your site, make sure to be using these LSI Keywords to allow for better, organic SEO. These keywords aren’t just single words, but more like phrases that will help bring your content more forward. Check out this great tool to help you figure out your LSI keywords easier SEO searches. https://lsigraph.com/
5.) Utilizing Social Media
It’s no longer just enough to have a single website, now you need to start using social media to increase your presence, and show credibility. The most popular, and ones you should use, are Facebook, Instagram, and LinkedIn to help bring in more customers. Check out our recent blog about how to properly use hashtags to bring in more engagement on Instagram. All of these social medias are different, and require different strategies to be effective on them, but once you learn them, you can start to drive more traffic to your website through this targeting advertising.
6.) Publish Long Form Content
For social media, it’s more acceptable to include a paragraph or two about a topic, but it’s also beneficial to include long form blog content on your website. This long form content will keep people interesting in your website, and help bring them back more often for similar content. Once that happens, they will be more familiar with your brand and more willing to start to spend money with you. This is a great marketing strategy that can help turn a small business into a recognizable brand.
7.) Create Content that Appeals to your Customer Base
Now, this one may sound simple, but in order to get more people to start checking out your website, creating content on social media that will appeal and get their attention is the key. All your content must include graphics, or else it will be at a HUGE disadvantage. Start looking around in your niche, and figure out what other people are doing that are successful, then do it even better then them. This can be a huge key to increasing traffic to your website.