WordPress is one of the most popular website builders out there. Being most well known for the go to blogging platform, many wonder if WordPress can be used for more then just small blogs. Let’s dive in to see exactly what WordPress can be used for.
b2, or as it was also known, cafelog was the precursor to WordPress. b2 was a open-source CMS (content management system) designed in the programming languages PHP and mySQL. The main benefit of b2 was to allow people to be able to make blog sites very easily, easy enough that the average person would be able to set up their own site, and maintain it. By May of 2003, around 2000 blogs were using b2 as their choosen CMS. Later that year, the creator of b2, Matt Mullenweg, and Mike Little created a fork of b2 (since b2 was open-source, that means that the code was free to be used and expanded on by anyone. A fork is made when someone copies the existing code and then adds their own code to change the functionality of the original source code.) WordPress soon started to gain major popularity, and 16 years later, in 2019, WordPress is used by around 60.8% of all websites where the CMS is known.
Where WordPress is now
WordPress has become one of the most well known open-source projects in the world, in 2009 getting recognized by the Open Source CMS MarketShare Report for having the greatest brand strength of any open-source CMS. With it’s growing popularity, WordPress started getting used for more and more websites, and by the time 2019 hit around 27.5% of the top 10 million websites in the world were using WordPress for their websites.
I thought WordPress was only for bloggers
Many people, when they first hear about WordPress, will write it off due to it being mainly known for being a blog platform. Doing this would not be smart though, since WordPress has many different plugins, that are being constantly maintained, that allow WordPress to do things from run an online store, to scheduling appointments for offices, to creating simple landing pages to let people know about a product that you’re working on. With all of these plugins, WordPress has proven that it’s a super flexible platform that can work with many different setups.
Hidden benefits of the blog
The biggest part thing that everyone wants after a website is to get it on the front page of Google. Imagine if you’re running a construction company called JJ’s construction and design, and if someone types in construction company, your website comes up in that first page. This will lead to you getting way more customers due to being on that first page. SEO, or search engine optimization, is the art of getting your website higher ranked on search engines. Something that many people don’t know, is that a really good way to help your SEO ranking is to have multiple pages on your site, to increase the amount of indexing that Google will do, and give content for other websites to link to. Creating these links will increase your SEO ratings, getting you higher and higher in the results.
Overall, WordPress is a powerful CMS that can assist most websites needs. Don’t think of it only as a blog, with it’s multitude of plugins, WordPress can become an online store, a landing page, or even a way to schedule appointments. Consider using WordPress for you next project, and if you need help, make sure to visit us at www.webnerdhosting.com for a consultation on your businesses needs!